Camera Angles

angles2.gif

-birds eye view(camera is up high)

birds-view.jpg

-worm eye view(camera is down below)

-low angle (make things look bigger)

low-angle.jpg

-high angle(make things look smaller, look from higher point)

high-angle.jpg

-eye level (straight, on horizontal 180 degress line.)

eye-level.jpg

- overshoulder

overshoulder.jpg

Shot Lengths

-extreme long/wide shot (outdoors, showing an entire scene/building)

ext-long-shot1.jpg

-close up

close-up-sot.jpg

-extreme close up/ (shows detail, eg. eyes, lips....)

ex-close-up-shot.jpg

-long /wide shot

longshot.jpg

-medium

medium.jpg

Types of Lighting

- Back Lighting

back lighting is when ilight is behind your subject and is directed at you and your camera. this type of lighting creates silhouettes quiet easily.

backlight.jpg

- Side Lighting

side lighting is when the lighting is coming from the side. this usually provides a great deal of contrast, can create long shadows and adds depth to the image
- Rim Lighting
rim lighting comes in at an acute angle it can create highlights along the edges of your subject. the stark contrast that it provides highlight shape and form.

rimlight.jpg


Fashion Photography - Fragrance&skincare product Campaigns
“ Fashion photography is a genre of photography devoted to displaying clothing and other fashion items. Fashion photography is most often conducted for advertisments or fashion magazinessuch as Vogue, Vanity Fair, or Elle. Over time, fashion photography has developed its own aesthetic in which the clothes and fashions are enhanced by the presence of exotic locations or accessories. Because of its image of being “glamorous,” “stylish,” “fun” and even “lucrative,” fashion photography has become an industry entirely on its own."


Things to consider when designing a fragrance or cosmetic campaign:


  • Elements & Principles of Design
- colour

- contrast

- value
- unity
- emphasis

  • Design of the photography
- over exposed
- highlight
- photoshop (RETOUCH)
  • effects of the product
  • age of the model
  • fragrace notes
  • posing/positioning/placement/ composition
  • use of props

Fragrance and skincare product Campaigns


Wheel2.gif
Fragrance Wheel perfume classification chart, ver. 1983

ChanelNo5NicoleKidman.jpg
CHANEL No5 CAMPAIGN - NICOLE KIDMAN

gucci-flora-Abbey-Lee-Kershaw.jpg















Dakota_Fanning_Oh_Lola_FW_2011_Teller.jpg
Marc Jacob OH LOLA, is sweet, cheerful and young














1302092424646_Aquasource_Visual_800_600.jpg
BIOTHERM CAMPAIGN-BIOSOURCE & AQUASOURCE SET.


saveface.jpg
COVER FX AD-SAVE FACE


cosmetic-Giorgio_Armani.jpg


PHOTOSHOP BEAUTY RETOUCH



References:


.
.
.

For Sandy:
.
THursday, April 5th, 2012 - 5:45pm
.
this is the result of my research & testing
.
- when I changed the lens on the camera... suddently i was able to change the shutter speed to 1/800 (of a second!!!), 1/1200, 1/1600, 1/3200, 1/4000... yes, these are FAST!
However, when the shutter speed is so fast the picture comes out BLACK because the camera can not receive/record light so fast.
SO, I changed the ISO setting (which relates to light Sensitivity of camera)... i INCREASED the light sensitivity to 1600 which makes the camera receive and record much more easily... but the photos were still rather dark (in the school)... you need more light/brighter light... spot lights? sunlight?

SO, i went into the hall and shot very close to the light.
I shot the spray bottle... while i squeezed the trigger on the spray bottle i took the TEST shots below...
.
DSC_1933.JPG DSC_1935.JPG DSC_1938.JPG
.
DSC_1937.JPG
Do you SEE what i see ?
8 )
DSC_1936.JPG
DSC_1939.JPG
Ok, my dear, I think these test shots give you an idea of WHat is possible... and what the issues are.
I hope you're smiling... and inspired : )

Looks like what you really need now is a VERY bright sunny day to shoot!
When we're back at school come by to get the camera and try it out.
: )